09 June 2011
Payment and Commerce - Mobile Perspective
Are you doing mobile banking? Have you bought something from online shops? If your answer is yes, then this subject is yours. We know that there’s transition from traditional payment to mobile payment, but only a few people who know about how to do e-commerce / social commerce, how secure the e-payment system and how big the growth of online payment in Indonesia. For the Blackberry developers, there must be some curiosity too on how to monetize in BlackBerry.
To speak those both fragile & big things in mobile world, Indonesia Mobile Monday had a chance to invite four masters on payment and e-commerce ecosystem to share their knowledge and data with us. They are Daniel Tumiwa (Indonesia Country Manager of Multiply Inc), Leontinus Alpha Edison (COO of TokoPedia), DokuPay, and Sarim Aziz from Research in Motion.
Indonesians do its online shopping at Kaskus, Detik Forum, Wordpress, Facebook, Blog and Classified Ads. Problems at Classified Ads are Fraud that there are no guarantee they will receive the items after buyer send the money to seller. The other ones are the difficulties to maintain, a lot of manual works, and lack of convenience at all.
TokoPedia is a simple, better & safer online shopping experience. With its 87,000 customer, 9,200 sellers and 3 billion cash turn over, TokoPedia is sure that it can offer better & safer online shopping experience with its services. Right now, TokoPedia is only a simple mobile website, especially for sellers’ perspective.
Multiply is shopping, selling & sharing. With its 2.3 Million Users, Multiply was confident to establish its Indonesian branch on December 2010.
For Multiply, Social Commerce means an end-to-end Seller and Buyer interaction with social interaction that gives credible source of information and recommendation on sellers, buyers and products.
In Indonesia, Multiply builds its own community with user generated content to build sense of ownership (design contests, product/service feedback, etc). The local business also helps to educate the market on how to succeed in e-commerce.
For Multiply, mobile payment will offer convenience and end to end e-commerce on the small screen and add more impulsive interaction and transaction opportunities as it is real time and always done altogether by the consumers, buyers and shop owners. Today Multiply has 36,000 shops. For Multiply, mobile offers impulsive interaction and transaction. It will also open the doors wide for e-commerce in Indonesia, although there is still lack of payment options.
It was just a short presentation from DokuPay :-))
But what we can learn from DokuPay is that DokuPay is a local integrated internet payment service. DokuPay works together with some banks and provide the online payment system and helps to make sure it's the secured one.
RESEARCH IN MOTION
The latest news from Blackberry World is that people may expect the Blackberry Bold 9900/9300, the thinnest BB yet and the first smartphone to run OS 7, late this summer! On Playbook, its Video Chat is the best tool to make, take and share video calls with friends and family over an internet connected Wi-Fi® network. And it’s already available via OTA software update now! The last one is about Blackberry Balance that can separate users' work and personal data on BlackBerry smartphone, prevent users from cut/copy/pasting work data into a personal application or email and prevent users from forwarding corporate email, calendar and PIM data through BlackBerry® Internet Service, etc.
On the e-commerce side for Blackberry, the ones that get the most benefit are the vendors that can submit their apps for free. The vendors may deploy the apps to BlackBerry App World to reach to over 35+ million active users and may easily leverage the BlackBerry Advertising Service with only a few lines of code. Other benefits from Blackberry for the vendors are that the vendors can manage digital goods via its portal and get 70% revenue share.
For the full slides and presentations from the speakers, please click this link: http://blog.mobilemonday.co.id/2011/05/slides-for-may-30-event/